=== ShopMetrics for WooCommerce ===
Contributors: financiarme
Tags: woocommerce, analytics, ecommerce, cart recovery, abandoned cart
Requires at least: 5.2
Tested up to: 6.8
Requires PHP: 7.2
Stable tag: 1.0.10
License: GPL v2.1 or later
License URI: https://www.gnu.org/licenses/gpl-2.1.html

Easy and Smart Analytics Dashboard with Automatic Cart Recovery for WooCommerce stores.

== Description ==

[vimeo http://vimeo.com/1108401579]

**Stop Losing Money on Products You Think Are Profitable!**

ShopMetrics reveals which products and marketing campaigns actually make you money (and which ones are secretly draining your profits). 73% of WooCommerce stores we analyzed were losing money on products they thought were profitable!

= Key Features =

🔍 **Profit X-Ray Vision**
* See your TRUE profit margins (not just revenue)
* Identify money-losing products before they kill your cash flow
* Factor in ALL costs: shipping, returns, payment fees, COGS

🛒 **Smart Cart Recovery**
* Recover 20-35% of abandoned carts automatically
* Intelligent email sequences that feel personal, not pushy
* Track which recovery methods make you the most money

📊 **Marketing ROI Insights**
* Know which ads bring profitable customers vs. bargain hunters
* Stop wasting money on campaigns that look good but lose money
* Double down on traffic sources that actually pay

💰 **Cash Flow Prediction**
* Never get caught with dead inventory again
* Know exactly what to stock and when
* Predict your cash flow 3 months ahead

⚡ **Easy Setup**
* Install in 30 seconds
* Connect your store in 2 minutes
* Get insights immediately

= Perfect For =

* Stores doing $1-100K+ monthly who want to scale profitably
* Merchants drowning in data but starving for insights
* Anyone spending on ads but can't prove what works
* Business owners who want solid numbers they can trust

= What Makes Us Different =

Other plugins show you WHAT happened. We show you WHY it happened and WHAT TO DO about it.

* Built for profit, not vanity metrics
* Cloud-powered intelligence - Enterprise-level insights without enterprise prices
* Made by store owners who understand your challenges
* Proven results - Users average 22% profit increase in 90 days

== Installation ==

= Minimum Requirements =

* WordPress 5.2 or greater
* WooCommerce 3.0.0 or greater
* PHP version 7.2 or greater
* MySQL version 5.6 or greater

= Automatic Installation =

1. Go to WordPress Admin > Plugins > Add New
2. Search for "ShopMetrics for WooCommerce"
3. Click "Install Now" and then "Activate"
4. Follow the onboarding wizard to complete setup

= Manual Installation =

1. Download the plugin zip file
2. Go to WordPress Admin > Plugins > Add New > Upload Plugin
3. Choose the downloaded zip file and click "Install Now"
4. Activate the plugin
5. Follow the onboarding wizard to complete setup

= After Installation =

1. Navigate to **ShopMetrics** in your WordPress admin menu
2. Complete the quick onboarding process
3. Configure your Cost of Goods Sold settings (optional)
4. Start exploring your analytics dashboard!

== Frequently Asked Questions ==

= Is WooCommerce required? =

Yes, this plugin requires WooCommerce to be installed and activated. It's specifically designed to work with WooCommerce stores.

= Do I need a ShopMetrics account? =

The plugin automatically creates a secure connection to our analytics cloud during setup. No separate account registration is required.

= Will this slow down my website? =

No! The plugin is designed to be lightweight and uses background processes for data synchronization. Your store's performance won't be affected.

= Can I export my data? =

Yes, you can export your analytics data in various formats directly from the dashboard.

= Is my data secure? =

Absolutely! We use enterprise-grade encryption and follow strict security protocols to protect your data. We are fully GDPR compliant.

= What happens if I deactivate the plugin? =

Your data remains safely stored in our cloud for 30 days. If you reactivate the plugin during that time, all your historical data will be available again.

= Do you offer support? =

Yes! We provide comprehensive support through our documentation and support team.

= Can I customize the dashboard? =

The dashboard is designed to be comprehensive out of the box. We're continuously adding new features based on user feedback.

= Does this work with other WordPress ecommerce plugins? =

Currently, ShopMetrics is designed specifically for WooCommerce. Support for other ecommerce platforms may be added in future versions.

= What currencies are supported? =

ShopMetrics supports all currencies that WooCommerce supports. Multi-currency stores are fully supported.

== Screenshots ==

1. Sales Dashboard - Overview of your store's sales performance with key metrics and trends
2. Finance Analytics - Detailed financial insights including profit/loss and COGS analysis
3. Cart & Checkout Analytics - Comprehensive cart abandonment and checkout funnel analysis
4. Marketing Attribution - Track your marketing campaigns and customer acquisition sources
5. Onboarding Wizard - Easy setup process to get started quickly
6. Settings Panel - Configure COGS and other important settings

== Changelog ==
= 1.0.10 =
* add video to plugin description
= 1.0.9 =
* Do not process guest users carts
= 1.0.8 =
* Fixed cart abandonment detection issue

= 1.0.7 - 2025-07-27 =
* Fix stable tag

= 1.0.6 - 2025-07-27 =
* Fixes and improvements to visits tracking feature

= 1.0.5 - 2025-07-26 =
* Add dependency indication from WooCommerce on plugin store

= 1.0.4 - 2025-07-20 =
* Improve orders historical synchronization

= 1.0.3 - 2025-07-20 =
* Plugin released

= 1.0.2 - 2025-06-22 =
* Prepared for plugin publish

= 1.0.1 - 2025-06-02 =
* Dashboard tabs implemented

= 1.0.0 - 2025-05-11 =
* Initial Release

== Upgrade Notice ==

= 1.1.0 =
Major update with new Marketing Attribution dashboard, geographic analytics, and enhanced cart recovery. Highly recommended upgrade for all users.

= 1.0.1 =
Adds powerful Cart & Checkout analytics. Upgrade to get insights into cart abandonment and checkout optimization opportunities.

== Third Party Services ==

This plugin connects to external services to provide analytics, product improvement, and cloud-powered features:

* **Service**: ShopMetrics Analytics Cloud (api.financiarme.es)
  * **Purpose**: Data processing, analytics computation, and secure data storage
  * **Data Sent**: Order data (when an order is placed or updated), cart events (when a cart is abandoned or recovered), and anonymized customer behavior (when users interact with the analytics dashboard)
  * **When**: Data is sent during order placement/updates, cart events, and when using the analytics dashboard
  * **Terms**: https://financiarme.es/terms
  * **Privacy Policy**: https://financiarme.es/privacy

* **Service**: PostHog (https://posthog.com)
  * **Purpose**: Product analytics to help us improve the plugin and user experience
  * **Data Sent**: Anonymized usage data, plugin events, and error reports (never customer or order data)
  * **When**: Only when you use the plugin admin dashboard or onboarding wizard
  * **Terms**: https://posthog.com/terms
  * **Privacy Policy**: https://posthog.com/privacy

The connection to these services is essential for the plugin's functionality and to help us improve the product. All data is encrypted and handled according to our privacy policy.

== Support ==

For support, documentation, and feature requests:

* **Documentation**: https://docs.financiarme.es/
* **Support Forum**: Use the WordPress.org support forum for this plugin
* **Website**: https://financiarme.es/

== Privacy Policy ==

ShopMetrics takes your privacy seriously. We collect and process data necessary to provide analytics insights while maintaining the highest standards of data protection. For full details, please see our privacy policy at https://financiarme.es/privacy

