# Create Your First Feed (5‑Minute Quickstart)

A **feed** is the set of rules that tells Mass Email Notifications how
to build and send a batch. Creating one only takes a few minutes.

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## Steps to Create a Feed

1.  **Go to the Form**: Open the Gravity Form you’ll use as your control
    or trigger form.
2.  **Add a New Feed**: Under **Form Settings → Mass Notifications**,
    click **Add New**.
3.  **Name / Label**: Give the feed a clear name. You can even use merge
    tags (e.g., include today’s date from the form entry) so each batch
    is easy to recognize.
4.  **Deduplication**: Decide whether to allow duplicate emails or limit
    each recipient to the most recent entry. Most users keep dedupe
    enabled to avoid sending the same person multiple copies.
5.  **Target Form**: Pick the form that holds the recipients you want to
    reach. The plugin will pull emails from this form’s entries.
6.  **Email Field**: Choose the email field in the target form. This
    tells the feed where to look for addresses.
7.  **Message Template**: Select a Gravity Forms notification to use as
    the email content, or build your own template from scratch. You can
    include merge tags from both the control form and the target form.

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## Tips

- **Clear Labels**: Use descriptive names so you know at a glance what
  each feed does (e.g., “Donor Updates – Monthly”).
- **Test First**: Start with a small batch or a dummy target form to
  confirm your setup before sending widely.
- **Conditional Logic**: Refine who gets included by setting conditions
  in the feed. For example, send only to entries where “Membership =
  Active.”

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Once saved, your feed is ready. Submitting the connected control form
will now create a batch based on these settings.
